Responsibilities:
- Development and launch of advertising campaigns in social networks and search engines.
- Targeting and setting up campaigns for narrow and wide audiences.
- Monitoring campaign metrics and traffic analysis in Yandex Metrica and Google Analytics systems.
- Preparation of reports and analytical reports on advertising campaigns.
Requirements:
- Experience in setting up targeting and retargeting (remarketing) campaigns on social networks and search engines.
- Knowledge of web analytics tools (Google Analytics, Yandex.Metrica), setting goals, events, segments, custom reports.